Fairfax Events announces new Essential Kids 'Kidtopia' festival

17 April 2016:

Fairfax Media’s Life Media & Events division has announced the Essential Kids ‘Kidtopia’ festival for families, a new Western Sydney event supported by Destination NSW for the next three years.

Kidtopia will feature a vibrant program of live music and entertainment, outdoor cinema, silent disco, fun fair, farmyard animals, sporting activities, arts and crafts, food stalls, masterclasses and more.

The inaugural event will take place from 7 to 9 October 2016 at Parramatta Park and is supported by the NSW Government through its tourism and major events agency Destination NSW. 

Managing Director of Fairfax Life Media & Events, Andrew McEvoy, said: “Fairfax is very excited to be working with Destination NSW to develop Kidtopia over the next three years. The aim is to build Australia’s pre-­eminent kids and family festival in Western Sydney ­ making it a must visit place for families from regional NSW, interstate and overseas.”

Minister for Trade, Tourism and Major Events, Stuart Ayres, said: “Over the next three years Kidtopia is expected to attract more than 6,000 interstate and intrastate visitors to Western Sydney, contributing $1.43 million to the local visitor economy. Delivered by Fairfax Events, it will be packed with families and visitors from around Sydney and Australia.” 

The expansion of Fairfax’s Life Media & Events Parenting portfolio to include the Essential Kids Kidtopia festival follows the acquisition of The Baby & Toddler Show in September, 2014. 

For more information about Kidtopia, including ticketing details, head to www.kidtopiafestival.com.au.