Waitaki Herald

Waitaki Herald

Based in Oamaru The Waitaki Herald offers local advertisers the opportunity to reach into 9,287 homes in the Waitaki District. With a high readership of 75.3% of readers 15 years plus in the region, this makes The Wataki Herald a must on any advertising schedule. The high focus on local community issues editorially, makes this publication very popular with the local community part of the stable of community newspapers that reach across the Central South Island into 45,638 homes.

Newspaper Details

Although Locally focused in the Waitaki district advertisers also have the opportunity to buy into the South Canterbury and Mid Canterbury Herald to expand their advertising message.

Combining the three community papers allows the paper to reach into every home in the central South Island, including towns, villages, and rural areas. This makes it the largest circulating community newspaper, effectively reaching 85% of people within it’s circulation area over a week.

The weekly content includes local news, Welcome to the world, ‘What’s on’ or ‘Community Notices’, Motoring, Job opportunities, Farming (Central South Island Farmer), Weddings, Just started School, Puzzles, and Tabloids.

Newspaper Display Advertising
Display advertising is located throughout the publication and utilises size, colour, illustration and typography to attract the reader's attention. Display advertising is primarily found in the editorial sections but can also be placed within classified sections if deemed appropriate and relevant.

You can request a preferred position within the newspaper for a fee or choose "run of paper" whereby the advertisement is placed in any position in the paper at our discretion. Opting for run of paper generally results in a reduced charge to an advertiser.

Classified Advertising
Classifieds are advertising only pages across a number of different categories e.g for sale, trade services or situations vacant.

Standard sizes

Run of paper start at a minimum 4cm deep to 7cols (26.2cm) wide, up to a maximum of 27cmx7cols and then to 37x7cols.

Classified from 2cm deep to 8columns (27cm) wide, up to 27cmx8cols and then to 37cmx8cols.

Run of Paper 

The Herald Community publishes as one main book. The Central South Island Rural delivery area includes ‘The Central South Island Farmer’ paper inserted.

Premium Positions

Advertisers are able to purchase, subject to availability, front page solus, premium and unique positions.

Size, availability and price are subject to request and availability. Front page solus 6cm x 7col on availability

Click here for the Waitaki Herald rates and deadlines effective 1st July 2013.

The booking deadline for all Wednesday community publications, display each week is 11 am Thursday prior to publication.

Classified non-display deadlines are 1pm the Monday prior.


Bookings can be made through The Timaru Herald, thads@timaruherald.co.nz or by calling your account executive.

Classified non-display bookings can be placed through your account executive, adstuff.co.nz or thclass@timaruherald.co.nz

If you are a new advertising client please fill in this credit application form and fax to +64 9 580 5944.

For more information about TheWaitaki Herald, Timaru Herald and booking enquiries please contact:

52 Bank Street
PO Box 46,
Timaru, New Zealand
Ph: +64 03 687 1300
Fax: +64 03 687 1367

Rates & Specifications

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