South Canterbury Herald

South Canterbury Herald

Based in Timaru, the South Canterbury Herald is delivered to 23,967 homes from the Rangitata River in the north to the Waitaki River in the south. The publication has a high readership of 74 per cent of all people, or 37,000 people aged 15 years plus in the region. Combining it with your Timaru Herald schedule you can reach an impressive 86 per cent of readers in the South Canterbury market. The South Canterbury Herald is part of the Timaru Herald stable of communities that reach across the Central South Island into 46,752 homes.

Newspaper Details

At the same time as advertising in the South Canterbury Herald , advertisers also have the opportunity to buy into both the Waitaki and Mid Canterbury Herald to expand their advertising message.
Combining the three community papers allows advertisers to reach into every home in the Central South Island, including towns, villages, and rural areas. This makes it the largest circulating community newspaper, effectively reaching eight out of ten people within its circulation area over a week.
The weekly content includes local news, photos pages for babies, new school entrants and weddings, an events calender, motoring, puzzles, a children's page, local entertainment news, profiles on local people and farming ( Central South Island Farmer ).

Neilsen Consumer and Media Insights, two-year regional database (Q1 2011 to Q4 2012, based on people aged 15 and over in the Timaru Herald circulation area.

Newspaper Display Advertising
Display advertising is located throughout the publication and utilises size, colour, illustration and typography to attract the reader's attention. Display advertising is primarily found in the editorial sections but can also be placed within classified sections if deemed appropriate and relevant.

You can request a preferred position within the newspaper for a fee or choose "run of paper" whereby the advertisement is placed in any position in the paper at our discretion. Opting for run of paper generally results in a reduced charge to an advertiser.

Classified Advertising
Classifieds are advertising only pages across a number of different categories e.g for sale, trade services or situations vacant.

Standard sizes

Run of Paper adverts start at a minimum size of 4cm deep to 7cols (26.2cm) wide, up to maximum size of27cmx7cols and then to 37x7cols.

Classified from 2cm deep to 8columns (27cm) wide, up to 27cmx8cols and then to 37cmx8cols.

Run of Paper

The South Canterbury Herald publishes as one main book. The Central South Island Rural delivery area includes 'The Central South Island Farmer' paper inserted

Premium Positions

Advertisers are able to purchase - subject to availability - front page solus, premium and unique positions.

Size, availability and price are subject to request and availability.

Front page solus 6cm x 7col on availability.

Click here for the South Canterbury Herald rates and deadlines effective 1st July 2013.

The booking deadline for all Wednesday community publications, display each week is 11 am Thursday prior to publication. Classified non-display deadlines are 4pm the Monday prior.

Bookings can be made through The Timaru Herald, taryn.vanderspuy@fairfaxmedia.co.nz or julie.milne@fairfaxmedia.co.nz or by calling your account executive.

Classified non-display bookings can be placed through your account executive, adstuff.co.nz or thclass@timaruherald.co.nz

If you are a new advertising client please fill in this credit application form and fax to +64 9 580 5944.

For more information about The South Canterbury Herald, Timaru Herald and booking enquiries please contact:

Timaru
19 Sophia St
PO Box 46,
Timaru, New Zealand
Ph: +64 03 687 1300
Fax: +64 03 688 1042 

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