Western Leader
When the West Auckland community want news and information it turns to the Western Leader - the area's leading newspaper since 1963 with the highest readership in the area.
- Published
-
Tuesday, Thursday & Friday
- Editor
- Cover Price
-
Free
- Page Size
-
Run of Paper, 38cm x 7col
Classified, 38cm x 7col - Readership
-
Average Issue: 136,000 15+
Source: Nielsen Consumer and Media Insights Survey Q1 2012-Q4 2012 - Circulation
-
75,958
Source: ABC - 12 months to Dec 2012 - Other Editions
-
Western Leader online
Western Homes
Western Leader latest edition - Subscription
Newspaper Details
With its rich history, cultural heritage and wealth of natural beauty West Auckland is one of the country's most popular locations.
The magnificent Waitakere ranges, the wild beaches of the West Coast and breathtaking scenery offer wonderful lifestyle and leisure opportunities.
Excellent education and community facilities, superb sports, recreation and shopping venues and the special character of its villages, towns and suburbs attract many to live and work in this remarkable community.
When the community wants news and information it turns to the Western Leader - the area's leading newspaper since 1963 with the highest readership in the area.
The Circulation area includes Avondale, Blockhouse Bay, Glen Eden, Glendene, Green Bay, Harbour View, Henderson, Henderson Valley, Herald Island, Hobsonville, Kelston, Laingholm, Massey, Massey East, Massey North, New Lynn, Palm Heights, Ranui, Sunnyvale, Swanson, Te Atatu Peninsula, Te Atatu South, Titirangi, Waima, Waimanu Bay, Waitakere, Western Heights, Westgate, West Harbour, Whenuapai, Woodlands Park.
Newspaper Display Advertising
Display advertising is located throughout the publication and utilises size, colour, illustration and typography to attract the reader's attention. Display advertising is primarily found in the editorial sections but can also be placed within classified sections if deemed appropriate and relevant.
You can request a preferred position within the newspaper for a fee or choose "run of paper" whereby the advertisement is placed in any position in the paper at our discretion. Opting for run of paper generally results in a reduced charge to an advertiser.
Classified Advertising
Classifieds are advertising only pages across a number of different categories e.g for sale, trade services or situations vacant.
Premium Positions
Advertisers are able to purchase front page solus, premium pages and specific positions, subject to availability.
The Western Leader runs their weekly Real Estate publication, "Western Homes" inserted every Thursday Western Leader and Fridays into parts of Central Leader (Hillsborough, Mt Roskill, Mt Albert, New Windsor and Lynfield) and Auckland City Harbour News (Point Chevalier and Waterview). Circulated to 95,820 homes.
Builders, Developers, MREINZ and Private Sales can use this feature publication. Sizes are composite.
Standard Sizes
Run of Paper display ads range from 10cm high x 7.5cm wide to a full page at 38cm high x 27cm wide.
Classified - Run-ons minimum of 4 lines to boxed ads with discounts available for regular volume advertising, colour classifed ads are available.
Run of Paper (ROP)
The Western Leader publishes ROP on Tuesdays, Thursdays and Fridays.
Sections are Local News and regular features on Health, Beauty, Business, Lifestyle, Sport, Education.
Weekly features include Health & Wellbeing, Business & Enterprise, Dining & Entertainment, Motoring, Education & Training, Home & Garden, Buy Direct & Save and Babies & Toddlers.
Advertorials are available for every 8 ads placed in one of the above features.
Quarterly features are Focus On Education, The Health Report and School Holiday features with yearly features such as at Christmas.
Reader advertisements are also accepted, they must contain the following:
- - reader advertisements must be entirely contained within a ruled border
- - the text may be set in ordinary news type
- - the word ADVERTISEMENT must be set in 14pt capitals and in bold, and must be placed inside the border at the top left-hand corner of the advertisement or centred at the top.
Online
The Western Leader is available online at:
http://westernleader.realviewdigital.com/
Wraps
External wraps are available around the outside of the Western Leader.
Inserts
Catalogues and flyers are distributed in the Western Leader and delivered to letterboxes where junk mail and circulars are not permitted.
Contact: Graeme Robb phone +64 9 925 9619, email inserts@snl.co.nz
Ad-tachments are also available on request.
How to calculate a rate
The Western Leader has a number of varying rate levels depending on volume and position in the paper.
Group buy rates are:
- - Auckland Regional Coverage, 10 papers
- - Auckland Metro Coverage, 8 papers
- - Any 5 Suburban Newspaper
Solus or special loading positions are available for an added percentage rate
The total amount is exclusive of gst.
Deadlines
Booking deadlines for display advertising are:
Tuesdays paper Thursday prior 12noon
Thursdays paper Monday prior 12noon
Fridays paper Tuesday prior 4pm
Camera ready material deadlines for display advertisements are:
Tuesdays paper Monday prior 1pm
Thursdays paper Wednesday prior 1pm
Fridays paper Thursday prior 1pm
Classified booking and material deadlines are:
Tuesdays paper Friday prior 1.30pm
Thursdays paper Tuesday prior 1.30pm
Fridays paper Wednesday prior 2.30pm
Note: Statutory holidays will affect the deadlines
Classified non display bookings can be placed through a Classified Sales Consultant, by phoning 09 525 2100 or emailing clsad@snl.co.nz.
Specifications
Camera ready ads high resolution pdf
Images - jpeg
Logos - tif or eps
How to book
Bookings can be made through the Western Leader office, Suburban Newspapers & the New Zealand Community Network, Central Park 666 Great South Road Penrose Auckland.
All bookings are booked to a monthly account or prepaid by Credit Card or Direct Debit.
National Credit Application form
Contacts and bookings
Sales Manager Western Leader: Julie Cooper
2 Waipareira Avenue
Henderson
Ph: +64 9 837 0340
Email: julie.cooper@fairfaxmedia.co.nz
Classified Advertising
Ph: +64 9 525 2100
Fax: +64 9 580 1643
Email: clsad@snl.co.nz
Inserts
Contact Graeme Robb
Ph: +64 9 925 9619
Email: inserts@snl.co.nz
New Zealand Community Network Manager: Michele Chapman
DDI: +64 9 925 9619
Email: Michele.chapman@fairfaxmedia.co.nz
Terms and Conditions
Click here to view our Terms & Conditions
Ad Centre Quick Links
Advertise in Newspapers
Advertise in Magazines
Advertise in Digital
community Newspapers
- Auckland City Harbour News
- Cambridge Edition
- Central Canterbury News
- Central District Times
- Central Districts Farmer
- Central Leader
- Central South Island Farmer
- Christchurch Mail
- Clutha Leader
- Dargaville & Districts News
- Discover the Top of the South
- East & Bays Courier
- Eastern Courier
- Experience Kaikoura
- Feilding Herald & Rangitikei Mail
- Franklin County News
- HB Country Scene
- Hamilton Press
- Hauraki Herald
- Kaikoura Star
- Kapi-Mana News
- Kapiti Observer
- Manukau Courier
- Marlborough Midweek
- Matamata Chronicle
- Mid Canterbury Herald
- Mirror
- Motueka Golden Bay News
- Newslink
- Nor-west News
- North Harbour News
- North Shore Times
- North Taranaki Midweek
- North Waikato News
- Northern News
- Northern Outlook
- Otago Southland Farmer
- Papakura Courier
- Piako Post
- Property Express
- Rodney Times
- Rotorua Review
- Ruapehu Press
- Saturday Express
- South Canterbury Herald
- South Taranaki Star
- South Waikato News
- Taupo Times
- The Bay Chronicle
- The Eye
- The Hastings Mail
- The Horowhenua Mail
- The Hutt News
- The Leader Group
- The Napier Mail
- The Nelson Leader
- The Tribune
- The Wellingtonian
- Upper Hutt Leader
- Waiheke Marketplace
- Wairarapa News
- Waitaki Herald
- Western Leader
- Whangarei Leader