NZ Fish & Game

NZ Fish & Game

Fish & Game readers are keen boaties, who love fishing, hunting, camping and tramping.

Magazine Details

Fish and Game NZ is a premier specialist magazine aimed at the person who fishes freshwater trout and salmon and who hunts upland game birds in New Zealand.

fish & game banner

Fish & Game NZ has a broad geographical representation but shows a strong bias towards the South Island as well as provincial and rural areas compared with the national average. It also has a large tertiary readership who request and receive their copy as part of their annual Hunting and/or Fishing license renewal through the NZ Fish and Game Council.

"Fish & Game NZ keeps fresh water anglers and upland game hunters abreast of the latest topical issues. We seek to confront environmental, conversation and conscience issues and inform on the latest developments within their sport."

Bob South, Editor

80% male.

Typically aged between 35 and 54.

Above average number of farm owners or managers.

146,000 are significantly more likely to have carried out home improvements or alterations in the past year

Source: Nielsen CMI Q3 12 - Q2 13

Creative Thinking
If you have a brief that calls for a magazine to come up with unique ideas specific to the title and relevant to the brief/brand, please contact us - "we love that kind of stuff."

In-house Advertorials
Advertorials are an excellent complement to brand campaigns or activity running in other media - they provide valuable endorsement from the magazine masthead and can include more detail or specific information as required. Subject to the brief, we will respond with ideas specific to your brand, our reader and the environment.

Reader Promotions

In an advertorial style, promo-torials are created to drive sales or response by reader offer/treat/discount and provide a strong measurement tool to assist in future planning.

Advertising agency sales
Telephone: +64 9 970 4000
Fax: +64 9 970 4045

Direct sales
Peter McIntosh
Telephone: 0274 994 704
Fax: +64 9 909 6839


Fairfax Media
Telephone: 1800 0 FFXNZ (1800 033 969) or 02 9282 1366

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