The most popular boating magazine in New Zealand.
It is the enthusiastic and dedicated base of boating readers that has made Boating
New Zealand the most popular boating magazine in New Zealand.
Readers and advertisers have continued to be inspired and motivated for more than
20 years by Boating New Zealand articles on new, secondhand and classic boats, high seas dramas, racing, cruising, the latest technology and hands on DIY boat maintenance.
Boating New Zealand's high readership reflects the long and active life of the magazine as it travels through the hands of the initial buyer to fellow crew and family members, industry associates, corporate travellers, waiting rooms and boating friends living overseas. Boating New Zealand has proved itself to be internationally recognised with coverage of international events as well as being distributed through subscriptions worldwide.
"Boating New Zealand prides itself on being a respected market leader, presenting its readers and equally loyal advertisers with an eye-catching, award-winning magazine that strives to be inspiring, informative and entertaining from cover-to-cover, month after month."
Kent Gray, Editor
Typically male (82%), 30-59 years.
Affluent (39% have a household income in excess of $100,000), love their cars and of course their boats.
Are significantly more likely* to have investments and be in the top three occupations.
DID YOU KNOW:
66% Trade-A-Boat readers can be reached by advertising in Boating New Zealand.
*More likely than the total population aged 10+
Source: Nielsen CMI Q2 12 - Q1 13
If you have a brief that calls for a magazine to come up with unique ideas specific to the title and relevant to the brief/brand, please contact us.
Advertorials are an excellent complement to brand campaigns or activity running in other media - they provide valuable endorsement from the magazine masthead and can include more detail or specific information as required. Subject to the brief, we will respond with ideas specific to your brand, our reader and the environment.
In an advertorial style, promo-torials are created to drive sales or response by reader offer/treat/discount and provide a strong measurement tool to assist in future planning.
Advertising agency sales
Telephone: +64 9 970 4000
Fax: +64 9 970 4045
Telephone: 634 9860
Telephone: +64 9 634 9857
Telephone: +64 9 634 9855
Telephone: 1800 0 FFXNZ (1800 033 969) or 02 9282 1366
Australian Sales Director
Telephone: 02 9282 3228 or 0407 913 324
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